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Fieldhouse Partners With The Arlington Independent School District, Texas
4/19/2004

BELLEVUE, WA -- Fieldhouse Inc., which provides a branded ecommerce store to schools, youth organizations, and clubs, today announced an agreement with the Arlington Independent School District (AISD). The Arlington Independent School District, located between Dallas and Fort Worth, Texas, consists of a total of 70 schools, which educates more than 60,000 students every year.

The District’s seven high schools and twelve junior high schools currently have live Fieldhouse Stores. The remaining 52 schools in the district will be online in the next few months. Now, students, parents, fans, faculty and alumni from each school will be able to purchase custom gear such as T-shirts, sweatshirts, jackets, bags, and hats, as well as ladies and youth sizing online without any minimum order requirements. Plus Fieldhouse Store technology allows customers to build their product online, selecting from different colors and designs.

“Fieldhouse Store works well for AISD – it creates consistent quality across the district, while giving individual schools their own custom designs,” said Carl Lombardi, President of Fieldhouse Inc. “Plus the district and the schools will share the revenue received from each item that is sold. Now students, parents, fans and alumni can purchase gear online from any location and support their school at the same time.”

“After learning about Fieldhouse Store, we decided that it would be a great solution for all the schools in our district. Working with Fieldhouse not only offers the convenience of online shopping for our fans, it also adds more products and designs to what is currently offered at each school,” said Deborah Blackner, PHD, e-commerce teacher. “We have been looking for a turnkey way to offer gear online for all of our schools and Fieldhouse Store offers the attributes we have been looking for. Plus, we don’t have to spend thousands of dollars to implement it.”

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About Fieldhouse Inc.
Fieldhouse Inc. is a privately held company based in Bellevue, Washington. Its product, Fieldhouse Store, provides a branded ecommerce store to schools, youth organizations, and clubs. This not only builds spirit for the organization – it can be a fundraiser as well with 10 to 15 percent of every retail item sold generally returned to the organization. With over 150 schools and youth organizations in 24 states, Fieldhouse provides a turnkey solution to those wanting to build spirit and raise money without spending precious budget dollars. Link: www.fieldhouse.com

About The Arlington Independent School District
The Arlington Independent School District, located between Dallas and Fort Worth, Texas is the ninth largest school district in Texas. Currently, more than 62,000 students are enrolled in the Arlington ISD. It is also the largest employer in Arlington and the third-largest in Tarrant County, with a staff of over 8,000. Arlington schools prepare students for future employment and higher education through challenging academic programs and extra-curricular activities. Eighty percent of the student body is on an advanced education track, with about 12 percent of those students enrolled in honors courses. The AISD is also home to an acclaimed special-education program, which focuses on academic success as well as the development of lifeskills. All academic and extra-curricular programs are supported by a highly qualified, culturally-diverse teaching staff.

For more information, please contact:
Laura Kramer, Director of Marketing
Fieldhouse Inc.
425-458-4200
laura@fieldhouse.net